Arte en movimiento. Copa del Rey de baloncesto 2020.
Poster for the campaign by Movistar on the occasion of the spanish basketball King's Cup 2020, held from 13 to 16 February. Illustrators pay tribute to iconic artists through eight scenes starring by the best players who're going to dispute the cup.
Commissioned by Telefónica España/ Movistar +
Agency: Free Your Mind. Production: The Mushroom Company
Portrait of DUBLJEVIC based on the Warhol style
Detail of the of DUBLJEVIC’s pportrait based on the Warhol style
Portraits of the players Mirotic based on the Gustav Klustsis style.
Portraits of the players Mirotic based on the Gustav Klustsis style.
On the occasion of the Copa del Rey basketball, Telefónica Spain wanted to launch a Movistar campaign to announce and promote the event, combining sport with art. The campaign, called “Art in Motion”, has consisted of 8 portraits of different basketball players, each inspired by a well-known artistic style: a challenge not easy at all.